Neuroscience
Towards professional participatory storytelling in journalism and advertising
by Mark Deuze
http://firstmonday.org/issues/issue10_7/deuze/
Abstract:
The Internet - specifically its graphic interface, the World Wide Web - has had a major impact on all levels of (information) societies throughout the world. For media professionals whose work has primarily been defined as creative storytelling - whether in advertising, journalism, public relations or related fields - this poses fascinating opportunities as well as vexing dilemmas. The central question seems to be to what extent storytelling can be content- or connectivity-based, and what level of participation can or should be included in the narrative experience. Although these two issues have been part of creative decision-making processes in media work before the Web, new technologies of production, distribution and communication are 'supercharging' them as the central dilemmas in the contemporary media ecosystem. This paper discusses the history and contemporary examples of media work combining various elements of storytelling as a hybrid form between content and connectivity, and considers the normative and economical implications for the professional identity of media workers in journalism and advertising.
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Neuroscience
Participatory Journalism Article
Towards professional participatory storytelling in journalism and advertising
by Mark Deuze
http://firstmonday.org/issues/issue10_7/deuze/
Abstract:
The Internet - specifically its graphic interface, the World Wide Web - has had a major impact on all levels of (information) societies throughout the world. For media professionals whose work has primarily been defined as creative storytelling - whether in advertising, journalism, public relations or related fields - this poses fascinating opportunities as well as vexing dilemmas. The central question seems to be to what extent storytelling can be content- or connectivity-based, and what level of participation can or should be included in the narrative experience. Although these two issues have been part of creative decision-making processes in media work before the Web, new technologies of production, distribution and communication are 'supercharging' them as the central dilemmas in the contemporary media ecosystem. This paper discusses the history and contemporary examples of media work combining various elements of storytelling as a hybrid form between content and connectivity, and considers the normative and economical implications for the professional identity of media workers in journalism and advertising.
- Make It Matter @ #ncla15
I've been very involved in the North Carolina Library Association 61st Biennial Conference, and I've been able to collaborate with my colleagues and students at UNC's School of Media & Journalism as part of that involvement. I served as...
- How Librarians Can Help In Real Life, At #scio13, And More
Librarians are so helpful! (Creative Commons image courtesy of Christchurch City Libraries on Flickr) How do librarians help scientists? If you haven't worked with a good librarian, it's hard to know what we can offer and how we...
- Non-librarian Conferences, #scio12, And #aejmc
It's time for my favorite #funconference, ScienceOnline2012, which starts on Thursday in RTP. #scio12 is a conference for science communicators, including scientists, students, educators, physicians, journalists, librarians, bloggers, programmers...
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I heard a neat interview on Radio Times today about the future of journalism & news. It was surprisingly, and happily, upbeat (or maybe it was just my mood). Listening to the conversation, I felt optimistic that while news gathering as we know...
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Those awesome folks at the Pew Internet & American Life Project have a new report out called A Typology of Information and Communication Technology Users, in which they say "half of all American adults are only occasional users of modern information gadgetry,...